Lion is, as has been well-publicized, not being offered in stores on any install media – to emphasize all of the shiny new imported-from-iOS features, users have to download and install it from the Mac App Store. That said, Lion will be eventually also be available on a USB drive for $69 if you still want a physical copy or don't want to back the installer image up to one yourself.

We’ll talk about the installer itself more below, but the main wildcard in the Lion install process is the roughly 4 GB download from Apple, which takes quite a bit of time over a fast connection (and will take the better part of a day on a slower DSL connection). I’m writing this before the fact, but I’m willing to bet that the load on Apple’s servers is making the wait even more irksome for Apple’s early adopters.

A 3.49 GB download is a big one, but it’s slimmed down significantly from the Snow Leopard installer (my standard 10.6.3 Snow Leopard DVD is about 7.3 GB in size). This isn’t the product of optimization on Apple’s part, but rather the effect that the download-only decision has had on the rest of the OS: many components that were previously bundled (whether by default or optionally), including print drivers and the Java runtime environment, are now downloaded on-demand. Whenever you install a program or device that needs to make use of one of these elements, Software Update pops up and prompts you to download and install it. This can be annoying (what do you mean I need to wait for a separate download before I can play Minecraft?!), but it seems reliable enough, and it does ensure that you’re using the most recent version of whatever component it is that you’re downloading. Other disk space savers include the removal of many older OS X wallpapers (some of which have been with the OS since its inception) and the decision to make the Windows support files for Bootcamp a separate download (as they already are for Macs without optical drives).
 



Annoyances aside, I do think the move away from physical media is the right one for Apple to make – it reduces cost, it enables them to drop optical disk drives from more of their computers going forward, and it brings greater parity to the OS X and iOS install processes, one of many steps that Lion takes toward the potential merging of the two operating systems.

For those of you who are attached to an install disk for one reason or another, accessing the .DMG file within the Lion installer and burning your own DVD is fairly trivial for even a moderately technical user. The installer, like other App Store downloads, is dropped in your Applications folder. Right-click (or CTRL-clicking, depending on your setup) the installer, click Show Package Contents, go into the Contents folder, then the SharedSupport folder, and burn the .dmg file you find here to a DVD (or copy it to a USB stick) with Disk Utility.
 
It’s not something every user will want to do, but advanced users or people who reinstall their OS often may want to take advantage of it (especially since Apple's official line, in the event that you need to reinstall OS X to a brand-new hard drive, is to first install Snow Leopard, and then install Lion). It should be noted that this is also the easiest, most convenient way to do a clean install of Lion, which is not offered as an option in the standard installer.
 



Once launched, the Lion installer will ask you some questions about setup, spend some time unpacking files to your hard drive, restart your computer, and then do the rest on its own - OS X’s in-place OS upgrades are usually a bit smoother and a bit easier to recommend than Windows’, though that can vary based on the amount and type of files on your hard disk and your specific configuration. I never ran into issues throughout my testing, but your mileage may vary.
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  • ebolamonkey3 - Thursday, July 21, 2011 - link

    Well, since Apple retains 30% of the App price, I'm not sure if that figure above is talking about the total amount that customers have spent buying songs and apps, or if that's Apple's revenue (ie: 30% cut) of the pie.
  • PreOmegaZero - Wednesday, July 20, 2011 - link

    Microsoft names the OS versions as such (6.0 vs 6.1) because changing it to 7.0 (like they admit they should have done) broke many older apps/installers that did OS version detection.
    So the version numbering is simply from a compatibility standpoint.
  • darwinosx - Wednesday, July 20, 2011 - link

    These aren't service packs. Its a silly comment which tells us you either don't know what a service pack (which is a Microsoft term for Microsoft software) actually contains or you didn't read this review.
  • Belard - Thursday, July 21, 2011 - link

    Service packs? Apple uses actual version numbers, but in the past few years - they've only been patching Snow Leopard.

    The difference in XP SP1 / SP2 / SP3 is bug fixes, security patches and a few things here and there, but feature wise, no difference. XP-Home/Pro are visually different than XP-MCE (Which is XP Pro with a nice visual face lift but with VPN ripped out).

    I think Apple charges like $50 for a 5 user license upgrade... much better than the lame Win7 (Vista and XP) charging $100 for an upgrade disk which is messy when it comes to a clean install.
  • anactoraaron - Sunday, July 24, 2011 - link

    "much better than the lame Win7 (Vista and XP) charging $100 for an upgrade disk which is messy when it comes to a clean install."

    You have no clue about which you speak. Win7 upgrades/clean installs are simple for even the simplest minds-present party excluded apparently.
  • name99 - Thursday, July 21, 2011 - link

    An improvement? Uhh, you are aware that Snow Leopard ALSO sold for $29?

    The more interesting points you should be making are that:

    - $29 gets you the right to install the OS on EVERY mac you own. It's right there in the TOS. For most people this won't matter much, but for those with a desktop machine, a laptop and a HTPC, it's rather cool.

    - and you get the right to virtualize two instances, if you care

    - and note the conspicuous absence of any sort of DRM covering the OS, not to mention the home/home mini/pro/ real pro/enterprise/super singing & dancing version crap that MS offers up.

    (And, BTW, you get the Dev Tools for free. They were $5 in SL, but I think they've dropped to $0 with Lion.
    As far as I know, Dev Studio is not free, not close.)
  • ATimson - Thursday, July 21, 2011 - link

    Assuming that by "Dev Studio" you mean "Microsoft Visual Studio", yes, they have a fully-functional free version.
  • name99 - Thursday, July 21, 2011 - link

    How come when I go to

    http://www.microsoftstore.com/store/msstore/en_US/...

    I see a bunch of different prices, from $3,800 to $400, but no $0?

    I'm not being pissy, I really want to understand what is going on here.
  • Ryan Smith - Friday, July 22, 2011 - link

    How can you buy something that's free?

    http://www.microsoft.com/visualstudio/en-us/produc...
  • kosmatos - Monday, November 4, 2013 - link

    It's 2013 now, and you were spot on, quicksilvr.

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